Enterprise

Pure Storage FlashBlade: Five Years of Rapid Growth

Pure Storage has marked its fifth anniversary of introducing FlashBlade, exhibiting a remarkable $1B in sales. FlashBlade, unveiled in March 2016, has a rapid growth and impact in the storage industry. According to the company, this platform is used by more than 25% of the Fortune 100. Pure Storage is considered a pioneer in delivering storage-as-a-service in the new multi-cloud IT approach.

Pure Storage has marked its fifth anniversary of introducing FlashBlade, exhibiting a remarkable $1B in sales. FlashBlade, unveiled in March 2016, has a rapid growth and impact in the storage industry. According to the company, this platform is used by more than 25% of the Fortune 100. Pure Storage is considered a pioneer in delivering storage-as-a-service in the new multi-cloud IT approach.

Pure Storage’s FlashBlade is a high-performance, cloud-optimized file and object storage platform capable of storing, managing, and meeting current application data’s needs. The system is scale-out storage for infrastructure that disaggregates compute, networking, and data storage. FlashBlade is designed to improve multidimensional performance, agility, and simplicity, getting the best public cloud efficiencies but in the data center. It helps to power the digital transformation. FlashBlade is architected to align with three foundational characteristics: performance, agility, and simplicity. Commonly considered part of the value proposition of public cloud. Today, organizations want the exact attributes of on-prem storage as they shift toward digital transformation and supporting the next generation of cloud-focused applications.

Pure Storage FlashBlade Key Benefits

  • Scalability: Start with seven blades and simply add blades to scale up to 150 blades. Each blade adds capacity and performance.
  • Performance: Up to 15GB/s bandwidth with 15 blades in a single chassis. Up to 24M NFS IOPS from a FlashBlade system with 150 blades.
  • Connectivity: Up to 16 100Gb/s Ethernet ports per FlashBlade system. 2x FlashBlade External Fabric Modules (XFM) to scale up to 150 blades.
  • Physical: 4U per chassis. Up to 2,900 watts per chassis (nominal at full configuration).

Pure Storage FlashBlade Rapid Growth and Customer Impact

Pure Storage continues to advance in the tremendous momentum of the FlashBlade platform. In the five years since the initial launch of FlashBlade, Pure has delivered a continuous commitment to innovation. The company has been focused on improving the enterprise maturity of the FlashBlade platform by providing critical capabilities to address digital transformation challenges. Only within two years of GA, FlashBlade reached a $250M run rate and more than tripled its customer count. Today, FlashBlade continues to grow and diversify its customer base, adding several new FlashBlade customers in FY21 and reaching nearly $1B in sales five years after GA.

The remarkable growth of FlashBlade has been powered by continuous innovation to solve their customer’s current needs and enable them to take advantage of the next wave of modern data and applications. FlashBlade was built with dense scale-out capacity and multidimensional performance in mind from day one. In 2020, FlashBlade defined a new storage category: Unified Fast File and Object (UFFO), which consolidates fast file and fast object capabilities on a single platform.

To tackle a diverse set of customer challenges, FlashBlade has brought uniquely differentiated partnerships to bear. Including NVIDIA AI-Ready Infrastructure (AIRI), FlashRecover, Powered by Cohesity, and AWS Outposts. Besides, the company keeps shining with Pure’s Evergreen with flexible consumption models and non-disruptive upgrades. Pure Storage lets FlashBlade customers adopt new features without disruption, downtime, or the requirement to re-buy capacity.

Based on the company and customer reviews, FlashBlade has been named a Gartner Peer Insights Customers’ Choice for Distributed File Systems and Object Storage for 2021. Furthermore, TrustRadius has recognized FlashBlade as the 2020 Top-Rated Award winner in the Object Storage category.

Pure Storage

Engage with StorageReview

Newsletter | YouTube | Podcast iTunes/Spotify | Instagram | Twitter | Facebook | RSS Feed

Juan Mulford

Juan is a staff writer with StorageReview, with extensive experience in Enterprise storage systems management.

Recent Posts

Proxmox Import Wizard Makes for Easy VMware VM Migrations

Proxmox has introduced a new import wizard to simplify the migration process for importing VMware ESXi VMs. (more…)

7 hours ago

SK hynix PCB01 SSD for AI PCs Unveiled

At GTC 2024, SK hynix introduced the PCB01 SSD, promising a new standard in performance for AI-powered personal computers. The…

2 days ago

Quantum Scalar i7 RAPTOR For AI Workflows Released – Yes, Tape for AI!

Quantum Corporation has introduced the Scalar i7 RAPTOR, an innovative tape storage solution tailored for advanced AI workflows and designed…

6 days ago

VMware Live Recovery General Availability Announced

VMware has announced the general availability of VMware Live Recovery, a new solution designed for cyber and data resilience in…

1 week ago

OWC SoftRAID 8 Released

Other World Computing (OWC) has announced version 8 of its SoftRAID software, setting a new RAID management benchmark for Mac…

1 week ago

MSI Autonomous Mobile Robots Lead the Way in Industrial Automation

MSI introduced advanced Autonomous Mobile Robot (AMR) solutions at GTC 2024, showcasing a leap forward in industrial automation. Equipped with…

1 week ago