---
description: Brian recently caught up with Dell&#039;s Michael Richtberg to get the latest on PowerFlexOS and dive into what&#039;s on the roadmap for Storage Products from the...
title: "Podcast #114: Dell Alpine Delivered - PowerFlex on AWS"
image: https://www.storagereview.com/wp-content/uploads/2022/12/black-l-ight-blue-modern-gaming-live-streaming-youtube-thumbnail-Presentation-169-1000-×-1000-px-13.png
---

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[Home](https://www.storagereview.com/) » [Podcast](https://www.storagereview.com/podcast) » Podcast #114: Dell Alpine Delivered – PowerFlex on AWS

# Podcast #114: Dell Alpine Delivered – PowerFlex on AWS

by Harold Fritts on December 20, 2022

[Enterprise](https://www.storagereview.com/enterprise)

Brian recently caught up with Dell’s Michael Richtberg to get the latest on PowerFlexOS and dive into what’s on the roadmap for Storage Products from the Advanced Innovations team.

![Dell EMC PowerFlex SDS]()

Michael has been a strategist for many years helping technology companies develop the next great “thing.” His specialty is product management, product marketing, M&A, and innovation discovery. Prior to joining Dell EMC in 2014, Michael spent his time working with organizations focused on storage, cloud services, and HCI with an eye on Software-Defined Storage.

StorageReview.com has spent a lot of time with Dell storage platforms and most recently covered the introduction of adding [PowerFlex to AWS Marketplace](https://www.storagereview.com/news/dell-powerflex-in-aws-marketplace-available-now). It’s easy to see Michael’s “fingerprints” all over that achievement.

![]()

Michael provides a great description of how the cloud model works for PowerFlex on AWS MarketPlace with real-world examples. If you have time to listen to the full 40 minutes, you will not be disappointed. However, we have broken down the Podcast into five-minute segments to help you get to the topics that are of interest to you.

00:00 Introduction

- PowerFlex and Software-Defined Storage
- Cloud-enabled
- ScaleIO
- PowerEdge

05:00 Cloud Storage

- How does Dell collect and aggregate storage in the cloud
- Creating high-capacity storage
- Deploying across availability zones (AZ)
- BC/DR across regions
- Rebuilding systems in the cloud

10:00 More on multi-AZs

- On-prem infrastructure requirements
- Multi-rack deployment
- Where does PowerFlex fit in the portfolio
  - PowerStore
  - PowerMax
  - PowerFlex
  - Engineering solutions

15:00 PowerFlex vs PowerScale

- Differences
- Building the system
- Scalable
- How is early adoption on AWS Marketplace
-  How customers are using cloud and on-prem

21:00 Running on AWS

- How does it compare
- Compliments AWS service
- On-prem customer vs AWS customer

25:00 Is there an Edge play?

- Starting small
- Growth design
- Use cases
- Oriented to mission-critical applications

30:00 Product design

- Scale-out
- Performance and cost savings
- Efficiency
- Address the entire stack
- Cloud vs on-prem
  - Everything is the same

35:00 How updates work

- Automating the process
- Alpine
  - Simplify delivery
  - Expansion
    - Geos-other clouds

40:00 How do customers get there from here?

- The easiest path to get there
- Based on workloads
- Qualified sales experts to guide the customer
- Wrap up

[Podcast Video](https://youtu.be/05PgNK--Ht8)

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♫ [pod114.mp3](https://www.storagereview.com/wp-content/uploads/2022/12/pod114.mp3 "Opens in a new window")

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### Harold Fritts

I have been in the tech industry since IBM created Selectric. My background, though, is writing. So I decided to get out of the pre-sales biz and return to my roots, doing a bit of writing but still being involved in technology.

Previous post: [Podcast #113: Dell PowerScale and the Impact of QLC SSDs](https://www.storagereview.com/podcast/podcast-113-dell-powerscale-and-the-impact-of-qlc-ssds)

Next post: [Podcast #115: Is Computational Storage Just a Fancy Name for Storage?](https://www.storagereview.com/podcast/podcast-115-is-computational-storage-just-a-fancy-name-for-storage)

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