Home Enterprise Media And Entertainment Organizations Are Using SwiftStack Object Storage To Deliver Breakthrough Advancements

Media And Entertainment Organizations Are Using SwiftStack Object Storage To Deliver Breakthrough Advancements

by Adam Armstrong

Today SwiftStack announced that top organizations in media and entertainment are using its object storage to gain incremental value in their production workflows. These organizations are finding that when they combine SwiftStack object storage with their media asset management solutions they are getting better productivity from new levels of access and protection. And producers are able to achieve predictive and affordable cost at scale, enabling them to spend less time on their storage solutions and more time on creative output.


Today SwiftStack announced that top organizations in media and entertainment are using its object storage to gain incremental value in their production workflows. These organizations are finding that when they combine SwiftStack object storage with their media asset management solutions they are getting better productivity from new levels of access and protection. And producers are able to achieve predictive and affordable cost at scale, enabling them to spend less time on their storage solutions and more time on creative output.

Like most industries, media and entertainment is becoming increasingly collaborative and producers need storage solutions that are accessible and compatible to everyone involved. SwiftStack delivers this accessibility and compatibility while giving producers the scale and off-site protection they need. SwiftStack eliminates the bottleneck caused by storage in post-production and allows creators to use their preferred software tools and applications. Currently several animators, post-production houses, media content distribution and delivery networks, broadcasters, and Media Storage-as-a-Service providers are using SwiftStack.

SwiftStack Object Storage benefits include:

  • Improved Productivity – Editors and users can get to work faster by accelerating footage ingestion in parallel across the unified storage pool. During media delivery, SwiftStack Object Storage is also much more efficient, with far less infrastructure required.
  • Unlimited Access – The SwiftStack architecture excels among object storage platforms at storing massive volumes of layered assets in an active archive, where file-based workflows can often break. This means studios and distribution networks can scale-out access independently and on the fly.
  • Distributed Protection – Built-in redundancy protects valued media assets with cloud durability. Data can also be geographically distributed across multiple sites so assets are closer to the user for improved user experience and offsite protection.
  • Simplified Management – SwiftStack’s unique Controller automates the management activities that can consume time and expertise so studio technical staff is free to focus on more strategic processes. Intuitive management requires no storage expertise.
  • Freedom of Choice for Lower TCO – SwiftStack is delivered using cost-efficient standard hardware and open software, without being constrained by vendor lock-in. This means that proprietary hardware is never required, which results in the lowest acquisition cost and a low, predictable operating cost as storage grows.

SwiftStack will be demonstrating its object storage solution for media and entertainment on July 29, at the SportsVideo.org Conference located at the New York Hilton.

SwiftStack main site

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