At its Innovation Day 2026 event, Western Digital (now rebranded as WD) unveiled a customer-centric storage roadmap to reinvent hard drives for AI-era infrastructure, spanning 100TB+ HDDs, new performance- and power-optimized architectures, and an intelligent platform designed to improve storage economics and time-to-value. WD confirmed its 40TB UltraSMR ePMR drive is currently in customer qualification,













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